Survey - XR Distribution

Following the initiative of MUTEK, XN Québec, PHI Center, FNC and RIDM, and thanks to the support of the Canada Council for the Arts and the City of Montreal, we are launching a study of issues and obstacles of XR distribution in order to take stock of the changes, tendencies, and new models for XR distribution among independent producers, here and abroad.

The challenges of XR distribution are great. What are the current solutions to distributing XR experiences? What tools do we have to adapt to the current market? How has the current pandemic affected the distribution and exhibition of XR works?

We want to hear from you! This survey is aimed at XR producers and distributers in Québec and Canada. More than market statistics, we are looking to understand the actual needs of our community. Thank you for taking a few minutes to fill out the survey below.

You can find more information on this projects and its objectives here (in French).

Please address your questions to philippe [at] xnquebec [dot] co

Identification
Name
First Name Surname
E-mail
Company/Studio name*
Province*
City*
Company's primary activities*
- Studio / Creative XR development
- Commercial XR production
- Independent XR Production
- XR distribution
- XR Exhibition (In situ or other)
- Festival / Event
- Other (Please specify below)
↘ Other primary activities (please specify)
TYPES OF XR WORK*
- Virtual Reality
- Augmented Reality
- Mixed Reality
- Installations
- Exhibits
- Multimedia / Transmedia
- Web-based
- Artificial Intelligence
- Other (Please specify below)
↘ Other types of XR (please specify)
Number of employees*
Distribution
What percentage of your activities is structured around XR distribution?*
What internal resources are dedicated to XR distribution?
Personnel (approximately, in %)
Budget allotted to distribution per project (approximately, in %)
Budget allotted to seeking funding or new distribution opportunities
- No internal resources
- Depends on the project
- Other (please specify below)
↘ Other resources (please specify)
If you are not focussed on distribution, what percentage of your activities is aimed at exhibiting/circulating independent XR works?*
In which market(s) are you presently active?*
- Local (please define below)
- North America
- South America
- Europe
- Asia
- Africa
- No specific market
- Online broadcasting
- In situ exhibition
- Other (please specify below)
↘ Market(s) in which you are active (please specify)
Which other market(s) would you like to enter or know?*
- Local (please define below)
- North America
- South America
- Europe
- Asia
- Africa
- No specific market
- Online broadcasting
- In situ exhibition
- Other (please specify below)
↘ Other markets (please specify)
Main issues of XR distribution
From the point of view of your company's current activities, what are the three main objectives of XR distribution?*
- Establishing a market
- Monetization
- Making a name for oneself / Carving out a niche
- R&D
- Developing partnerships
- Funding
- Does not apply
- Other (please specify below)
↘ Other objectives of XR distribution (please specify)
What are/have been the main issues or challenges you have faced in regard to XR distribution?*
- Co-distribution agreements
- Licenses
- International collaborations
- R&D
- Costs related to distribution
- Limited accessibility to exhibition spaces
- Does not apply
What are/have been the main difficulties you have faced in regard to XR distribution?
What are/have been some of the advantages or positive falloff of your experience with XR distribution?
When distributing XR projects, do you refer to particular models of licenses/agreements for:*
- Production
- Exhibition
- Distribution
- Does not apply
- Other (please specify below)
↘ Other models of licenses (please specify)
What other types of distribution/exhibition licenses do you refer to, if any?*
- Cinema
- Television
- Video games
- Music
- Dance
- Theatre
- Touring exhibitions
- Does not apply
- Other (please specify below)
↘ Other types of licenses (please specify)
What has been the impact of COVID-19 on your activities related to XR distribution?
Please choose the answer that applies to you for each field. Please also specify the nature of the impact in the box below.
Sales*
(Please specify below)
Distribution*
(Please specify below)
Collaborations or co-productions with local partners*
(Please specify below)
Collaborations or co-productions with international partners*
(Please specify below)
- Looking for partnerships in new sectors (please specify below)
- Changing formats or schedules for current/upcoming projects (please specify below)
↘ Impacts of Covid-19 (please specify)
Other notable issues
Are there any other themes/issues related to XR distribution which you would like to know more about or for which you would like additional information and ressources?
Name
Ce champ n’est utilisé qu’à des fins de validation et devrait rester inchangé.

The study on the Distribution of independent XR works and experiences is a project of Québec/Canada XR, in partnership with MUTEK, XN Québec, Phi Center, Festival du nouveau cinéma (FNC) and Rencontres internationales du documentaire de Montréal (RIDM). The project was made possible by the financial support of the Canada Council for the Arts and the City of Montreal as part of their cultural funding agreement with the Quebec Government.

We acknowledge the support of the Canada Council for the Arts.

Proud partner of the City of Montreal.